Did you say "long black"?

There's a little coffee shop by a park near my house. They have a little chalkboard out by the road, with messages upon it to entice in the weary motorists.  It will usually say something like,

"Try Rhys's famous soup!"

or

"Fresh muffins!"

or

"Free wi-fi"

or

"Cool inside".

Recently I drove by and it said, (and I am not making this up, not even a little bit)

"Friday - my favourite F-word".

I really really wanted to go in and order a cup of my favourite C-word.  But I didn't because it's a nice little cafe that I like to take the Hatchling to and I didn't want to spoil it by acting all creepy.